The front end of innovation
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2016 Knect365 presentation
minneapolis community & technical college
template creation
Omni-Channel Design PRESENTATIONS & Samples
Working for years as a leader of branding, digital, creative and production design has enabled me to observe how marketing disciplines operate in many different circumstances. My years as an events creative director gave me the insight and the opportunity to come up with this complex system that combines branding, design and high-volume production. At Informa we called this approach “the Omni-channel design process” because we created boilerplate layouts (not to be confused with templates!) across multitudes media outputs. This page shows presentations and samples of the high volumes of on-brand collateral that can be produced in short spans of time at low cost by a very small team using the Omnichannel design process.